CULTURE

CULTURE
Why Did Louis Vuitton Send a Road Bike Down the Runway?

(Top image) Courtesy of the official Pharrell Williams website. Text_Mayumi Kamura At the Louis Vuitton Spring–Summer 2027 Men’s Collection, presented on June 23, one item immediately caught my attention amid the luxurious runway transformed into an urban beachscape of waves and sand. It was a road bike. The bike was based on the Pinarello Dogma F, the flagship model from Pinarello. Wrapped in leather on the saddle and handlebars and finished with a gold-colored chain, the bike unmistakably carried the Louis Vuitton aesthetic. Seeing a model stride down the runway with a road bike slung over his shoulder made for a surprisingly striking image. Founded in Italy in 1952, Pinarello is one […]

#Louis Vuitton
EVENT
Editor’s M: What Should I Ride In?
〜Riding with an Aloha State of Mind〜

Hello, and welcome back. Early summer already seems to be in the air, and the rising temperatures have been making my head spin a little. I hope you’re doing well wherever you are. The first time I rode in Honolulu was in September 2023. Since then, I’ve only attended as a member of the media. Time and again, I found myself having the same exchange with riders: “Are you riding this year?”“I’m here to cover the event.”“Why not ride while you’re covering it?” Fair point. Maybe I should. That thought was lingering in the back of my mind when I recently took part in my second TD Five Boro Bike Tour, a ride of about 65 km. What struck me most was how many new things I noticed on a cou […]

#Mayumi Kamura #HCR
CULTURE
CYCLE CINEMA #19
“Il Postino”
The Bicycle That Carries Poetry

Southern Italy, the 1950s. For those born on the island, “the outside world” feels impossibly far away. Mario’s friends leave one after another for America, and only postcards make their way back to the island. Beyond the sea, in “America,” they begin entirely new lives. Meanwhile, Mario drifts through his days with a restless frustration he cannot name, skipping work helping his fisherman father with excuses of “feeling under the weather.” His father tells him, “America, Japan—anywhere is fine. Just get a job.” It is reasonable advice. Yet there are places inside a young man that reason alone cannot reach. Mario is searching for something, though he himself does not yet know what it is. One […]

#Cinema
FEATURE NEWS TRIP&TRAVEL CULTURE
A Cycling Guidebook to Ehime, Where Sea and Mountains Meet

We’re pleased to present a guidebook featuring ride courses that extend beyond the Shimanami Kaido and across the entire Ehime Prefecture. “Ehime packs both sea and mountains into an incredibly compact area!”“It’s a world-class cycling destination, with climbs even higher than Alpe d’Huez!” These were just some of the impressions shared by cyclists from Australia who visited Japan to take part in a FAM (press) tour hosted by Ehime Prefecture. While Ehime is best known for the Shimanami Kaido, it also offers much more—from the Seto Inland Sea routes including the Yumeshima Kaido to the mountainous roads stretching toward Shikoku’s borders, all of which are highly regarded by internation […]

#Ehime #Guidebook
CULTURE
Music Cycles Around The World
#04 Melbourne
Lance Ferguson feat. Rita Satch “My Future”

This ongoing column, Music Cycles Around The World, is themed around “cities and music”, inviting readers to imagine travelling the world by bicycle through sound. This time, inspired by Ehime Prefecture’s recent efforts to promote international cycle tourism—having just hosted a cycling familiarisation tour for Australian cyclists—and by the fact that the Southern Hemisphere’s biggest and toughest MTB race, the Whaka 100, has just taken place in New Zealand, I would like to introduce a work by Lance Ferguson. Born in New Zealand and now based in Melbourne, he is a distinguished producer and widely known as the leader of the acclaimed Aussie funk band The Bamboos. Coincidentally, Tru Thought […]

#Column #Music
CULTURE
CYCLE CINEMA #18
“Red Rocket”
Racing Forward at a Barely Sustainable Speed

There are times in life when you have to return to a place you never wanted to go back to. For Mikey, home was exactly that kind of place. He ends up returning to the house in Texas where he once lived with his wife. But that relationship is long over. When Mikey asks, “Can I stay for a while?”, his wife Lexi is completely unwilling. Still, Mikey manages to secure the living room sofa as his bed—on the condition that he pays Lexi and her mother Lil, who are struggling to make ends meet, $200 a week in rent. There was a time when he was known in Hollywood as a porn star, but that glory is nothing more than a shadow now. Having lost his place in Hollywood as well, he has returned with almost n […]

#Cinema
CULTURE
CYCLE CINEMA #17
”Kokuho”
Between Beauty and Fear

I once had the chance to interview a Kabuki actor. Waiting in the designated tearoom, I sat formally in seiza and looked out the window. Soon, a figure in kimono appeared, lifting his gaze toward the sky. The scene unfolded like something out of a film. Before long, the actor himself entered the room. Glancing at me, he gently remarked, “You’re not used to sitting that way, are you? Please, stretch your legs.” This actor, recognized as a Living National Treasure, took the time to answer each of my questions with care, even though I knew little about Kabuki. A “Living National Treasure” is the common title given to individuals designated by the Japanese government as bearers of Important Inta […]

#Kokuho #Kabuki
CULTURE
Music Cycles Around The World
#03 Hawaii
Macky Feary Band “Macky Feary Band”

In our new series Music Cycles Around The World, inspired by the idea of travelling the globe with a bicycle and a soundtrack, we explore the theme of “cities and music”. This is the third instalment. This time, in connection with the Honolulu Century Ride – held every year on the fourth Sunday in September and regarded as Hawaii’s second-biggest sporting event after the Honolulu Marathon, with many riders travelling from Japan to take part – I’ll be writing about some of my favourite music from Hawaii (though not the traditional Hawaiian kind). The first thing that sprang to mind was the Macky Feary Band’s self-titled debut album from 1978 – a record I still treasure. Over thirty summers ag […]

#Hawaii #Column
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